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Bank of America, ESPN Partner To Host Racial Equality Teen Talk 08/31/2020


Bank of America and ESPN partnered with Boys & Girls Clubs of
America to host a conversation with teens on racial equality.

Baseball was a sub-theme of the event,  held on Jackie Robinson Day (Aug. 28) and also commemorating the 100th
anniversary of the founding of the Negro Leagues earlier this month. 

Historical expert Bob Kendrick (president, Negro Leagues Baseball Museum), Chris Archer (pitcher, Pittsburgh Pirates)
and former New York Yankee shortshop and third baseman Alex Rodriguez were among the guest participants.  

The event was moderated by ESPN’s Clinton Yates and live-streamed on ESPN’s YouTube channel. It’s still available on ESPN’s social media channels for viewing.

The event was part of Bank of America’s recently
launched Let’s Rally program, an effort in partnership with MLB that benefits Boys & Girls Clubs of America and
complements Bank of America’s $1 billion commitment in a four-year initiative to help advance racial equality and economic opportunity.

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The
sponsorship underscores Bank of America’s overall effort to advance issues of racial equality and economic opportunity, said Meredith Verdone, chief marketing officer, Bank of America.

“This year, with our world turned upside down and expressions of support for racial justice and equality everywhere, we felt that we could take a step back to learn from the bravery that has
been exhibited in the sports world over the last 100 years to inspire our next generation to continue to advocate for racial justice,” Verdone said in a release. 





Read More: Bank of America, ESPN Partner To Host Racial Equality Teen Talk 08/31/2020

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